Ellis Strategies is an affordable & effective public relations provider in Springfield MA

We’re a boutique, results-oriented PR firm serving Springfield MA organizations.

Ellis Strategies, Inc. provides comprehensive and specialized public relations services in Springfield MA including message development; communications strategy; expert press releases; article and letter writing services; media relations; video production; and marketing content creation. We work with clients in education, healthcare, real estate, advocacy and technology.

Public Relations in Springfield MA

Founded by former WBZ TV News Director Matt Ellis, winner of the New England Emmy Award and the George Foster Peabody Award.

Since 2005, our company has earned a reputation as an affordable & effective PR firm serving Springfield MA. Some of our core services include:

PR Firm in Springfield MA

  • Public Relations in Springfield MA
  • Crisis Management & Communications
  • Message and Content Development
  • Press Releases & Media Kits
  • Media Relations
  • PR Firm in Springfield MA
  • PR Services
  • Video Strategy
  • Social Media Video Strategy
  • Presentation Skills Training
  • Executive Communications
  • Interview Preparation
  • Media Training

As a leading provider of public relations in Springfield MA, our team has an understanding of how newsrooms operate and we know how to achieve results. We always take the time to get to know our clients so we can develop powerful & compelling storylines to spread their message to the right audience. Our insider’s knowledge – and extensive network of relationships – allows us to strategically target the perfect message to the right media entity and audience. Our clients select us based on our proven track record, our valuable connections, and our extensive industry experience. Learn more about our public relations services in Springfield MA and receive a free assessment from our team today!

Request a Free Consultation

Learn more about our award-winning PR services. Receive a free consultation from our team today!

Reach your audience

We’ll work with you to create a thoughtful pitch and engaging story to adequately target the reporters and outlets most likely to reach your ideal target audience.

Strengthen messaging

Our award-winning writers produce meaningful content – newsletters, opinion articles, website materials and letters to the editor – that will improve your market position.

Crisis management

We act fast to deploy our resources and seize control of the news cycle. Businesses facing uncertainty need a concentrated, multi-layered approach in order to restore public confidence and limit extensive damage.

Integrate marketing & PR

Our team works closely with our clients to review and edit all communications materials to ensure consistency and strength of message.

Prepare for scrutiny

Strategic guidance prepares your business for tough questions from all directions. Our expert communications techniques will guide you through a public or private crisis, especially during periods of elevated media scrutiny.

Improve relationships

Employees, stakeholders and reporters all respond to different cues. We’ll teach you how to create relationships with any audience to successfully promote your brand.

"We’ve had great success working with Ellis Strategies. Matt and his team consistently provide us with new ideas for getting The Concord Group recognized by key journalists. His team has also been critical in helping us release white papers to our industry. We don’t make a PR move without consulting Ellis."

Richard M. Gollis

Principal, The Concord Group

5.0
2018-12-03T20:24:13+00:00

Richard M. Gollis

Principal, The Concord Group

"We’ve had great success working with Ellis Strategies. Matt and his team consistently provide us with new ideas for getting The Concord Group recognized by key journalists. His team has also been critical in helping us release white papers to our industry. We don’t make a PR move without consulting Ellis."
"We rely on Matt’s insight to guide our PR and Marketing efforts. Over the years he and his team have demonstrated their ability to generate placements in key media outlets which have helped raise awareness of our company."

Stacy Brandon

Vice President, DMT Diamond Machining Technology

5.0
2018-12-03T20:25:35+00:00

Stacy Brandon

Vice President, DMT Diamond Machining Technology

"We rely on Matt’s insight to guide our PR and Marketing efforts. Over the years he and his team have demonstrated their ability to generate placements in key media outlets which have helped raise awareness of our company."
"Matt and his team have repeatedly demonstrated their ability to raise ULI Boston's profile, and increase the local media's coverage of real estate development, land use and urban planning. We count on Matt's knowledge and perspective to help guide our programming decisions."

Stephanie Wasser

Executive Director, ULI Boston

5.0
2018-12-03T20:30:59+00:00

Stephanie Wasser

Executive Director, ULI Boston

"Matt and his team have repeatedly demonstrated their ability to raise ULI Boston's profile, and increase the local media's coverage of real estate development, land use and urban planning. We count on Matt's knowledge and perspective to help guide our programming decisions."
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Our Primary Services

Ellis Strategies provides a wide-range of PR services in Springfield MA. A team made up of award-winning media and communications experts, we offer clients superior PR insight, techniques, and instruction. As newsroom experts, the Ellis Strategies team approaches your PR needs with a deep understanding of how journalists operate, how your story will be told & how your target audience will react. This insider’s knowledge is vital to how we craft & target the message. In the case of a public crisis, we are able to quickly deploy our resources and take control of the news cycle. We listen to our clients and develop a customized plan that addresses their goals and offers innovative ideas.

Public Relations in Springfield MA

Is PR utilized in your general marketing plan? From working on your message and value proposition, to developing press releases and media kits, to pitching a story, Ellis Strategies can guide you through the PR process to maximize your efforts and generate results. As former journalists, we know how newsrooms operate and decisions are made. As part of our public relations services in Springfield MA we help our clients find success with long-term strategic planning that is made up of a focused, coordinated PR plan.

PR Firm Springfield MA

Over the years we have established ourselves as a boutique, results-driven PR firm in Springfield MA. We take a thoughtful, creative and strategic approach to establishing your brand’s PR plan. We examine your organization’s business goals, , products and services and competitors to identify what sets your brand apart. We then work closely with you to develop a dynamic plan that synthesizes with your other marketing components. As a top PR firm serving Springfield MA we’re capable of helping you amplify your brand’s message, producing measurable results that will propel your business forward.

Crisis Management in Springfield MA

Bad news travels quickly. When the media comes calling, you need a partner who understands how to control the situation. Our team of experts can step in with a moment’s notice and take steps to take control of the news cycle. No organization welcomes a crisis, but Ellis Strategies excels at helping organizations plan for and react to bad press. Some clients need a crisis communications plan now for the time something happens tomorrow. Our team is made up of former journalists and reporters who understand how to control the media onslaught and protect the client’s integrity. A public crisis needs to be met head-on – don’t let a wave of negative press bury you before you can respond. As part of our crisis management services in Springfield MA we are able to swiftly deploy our resources to help handle public perception, control the crisis, and minimize the damage.

Presentation Skills Training

We have a thorough understanding of why some people succeed on stage and why others don’t. We can show you what it takes to be successful. Our video training program helps identify your strengths and weaknesses and gives us a guidepost for how to approach your individual performance. We use video to provide analysis and critique of the following: 1) Voice control 2) Body language/Use of hands 3) Storytelling 4) Use of PowerPoint. Our presentation skills training in Springfield MA enables clients to separate themselves from the rest and establish themselves as confident, persuasive, and comfortable public speakers.

Press Releases & Media Kits

Let us help you educate the media about your organization and provide a platform to generate publicity. Media kits work best when incorporated into your general marketing and messaging campaign. We develop press announcements and press kits that generate buzz – Ellis Strategies has the insider’s perspective to effectively design content, push the right social buttons, communicate with the right people and have your materials considered. Experience, connections and knowledge make the difference.

Ellis Strategies in Springfield MA

The Ellis Strategies Advantage:

Expert public relations from a team of former journalists
Affordable, effective PR services
The insider’s perspective to how stories make the news
Access to our wealth of media connections
Fast & effective crisis communications

Contact Us

Maximize Your Brand’s Communications Potential

Ready to discover what our PR services can mean for your organization? Read more about our public relations services in Springfield MA and to receive a free consultation specific to your organization please contact us directly.

We work with clients in the following locations and more:

Massachusetts, Rhode Island, New Hampshire, North Shore MA, South Shore MA, MetroWest MA, Boston MA, Cambridge MA, Waltham MA, Worcester MA, Salem MA, Charlestown MA, Wellesley MA, Somerville MA, Newton MA, Quincy MA, Burlington MA, Newburyport MA, Concord MA, Cape Cod MA, Lowell MA, Medford MA, Brookline MA, Lexington MA, Woburn MA, Peabody MA, Beverly MA, Danvers MA, Arlington MA, Reading MA, Foxboro MA, Plymouth MA